Rejuvenation Bought By Williams-Sonoma

Rejuvenation, a reproduction lighting company, was sold Tuesday to Williams-Sonoma Inc. Rejuvenation founder and longtime owner, Jim Kelly said the sale will fuel a significant expansion. The company will keep its name and brand and Kelly will remain a consultant and spokesperson. Rose continues as president and the company will retain significant autonomy under the Williams-Sonoma banner, much as the West Elm has done, said Marta Benson, Williams-Sonoma’s senior vice president for strategy and business development.

Williams-Sonoma, she said, considers Rejuvenation to be “a beautiful little gem of a brand.”

Read the full story on OregonLive.com


By Old House Journal

Founded in 1973, Old House Journal is the original authority when it comes to old-house restoration, traditional house styles, period kitchens, bath & kitchen restoration, DIY projects, gardens & landscaping, and more-- from Colonial and Victorian through Arts & Crafts and Mid-century Modern homes. 

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